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WISeKey SA

WISeKey and Swiss Style Magazine launch the WISeSwissStyle App for Secure and Interactive Events

Geneva (ots)

WISeKey, a leading eSecurity company, and
Switzerland's leading English-language magazine, Swiss Style, have 
joined forces to introduce WISeSwissStyle: a revolutionary iPad app 
for high-scale events that wish to offer WISeID personal data 
protection and to broadcast content and make event-related 
applications available for participants.
This app is released in conjunction with the Swiss Style World 
Economic Forum Davos 2011 Special Issue. This magazine is available 
electronically via WISeSwissStyle, downloadable for everyone for free
via iTunes.
Conceived by WISeKey, a WEF Global Growth Company, WISeSwissStyle 
app not only allows anyone to access the magazine issue's content: it
also integrates WISeID functionalities with a convenient, easy to 
use, encrypted place to store all usernames, passwords, PINs, credit 
cards, loyalty cards, notes and other information, all protected with
the AES encryption algorithm and strong 256-bit key. Users can also 
log on to favorite web sites in the secure web browser directly from 
the iPad app.
WISeSwissStyle will also include exclusive features such as a 
unique identification interface as well as a cryptographic signature 
program that will allow participants at the WEF to send signed, 
authenticated emails.
The WISeID embed on the WISeSwissStyle APP protects users from ID 
theft (the fastest growing crime according to the Federal Trade 
Commission), by protecting their Personally Identifiable Information 
(PII), which can be used to identify, contact, locate or even trace a
person. The personal data collected by WISeID always stays under the 
user's control on their iPad. The PII is never communicated to third 
parties and never leaves the user's control.
Download WISeSwissStyle for iPad from the App Store for free:
http://itunes.apple.com/en/app/wiseswissstyle/id414461067?mt=8

Contact:

WISeKey SA
Olivia Ward
Phone: +41/22/594'30'00
E-Mail: oward@wisekey.com

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