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EANS-News: asknet Adds Brazil´s Boleto Bancário To Its International Ecommerce Shopping Cart Payment Options

Localized e-shops provider enables digital publishers of software, games, videos, and music to increase their global revenue with additional localized services

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Company Information

Subtitle: Localized e-shops provider enables digital publishers of software, games, videos, and music to increase their global revenue with additional localized services

Karlsruhe, San Francisco (euro adhoc) - asknet, a leading provider of global eCommerce solutions that increase sales and expand markets for software and digital media companies, announced today it now offers Boleto Bancário to its customers as an online payment option in Brazil. The most recent addition to the growing list of payment solutions offered by asknet allows merchants to expand their ecommerce presence in international markets with popular local payment options that regional purchasers know and trust.

Brazil has the largest internet population in Latin America and is ranked 9th across the globe. Boleto Bancário is a credit transfer service that is accepted by most major brands and accounts for approximately 20 percent of all online transactions in the country. The option enables customers to make convenient and secure payments without the use of a credit card and offers sellers an irreversible risk-free form of payment. Once payment is made, asknet receives real-time confirmation and products can be delivered.

"Think global but act local, if you want to sell effectively and grow revenue in other countries," said Michael Scheib, CEO of asknet. "Customers are always ready to buy with familiar and known services and brands - payment options are no exception. Publishers and merchants that want to maximize global revenue need to have a local presence, product, website, shopping cart and a familiar payment process and options. Adding Boleto Bancário to asknet´s growing portfolio of local payment options enables asknet merchants to more effectively sell products in a way the local consumer is comfortable with, which leads to increased online sales particularly in BRIC countries where potential for expansion opportunities are prevalent."

While established markets are saturated, the BRIC countries, Brazil, Russia, India and China, have great economic potential with 40% of the world's population and are among the biggest and fastest growing emerging markets. Brazil alone was experiencing impressive internet user growth rates of 23% in 2008.

asknet´s global eCommerce platform enables businesses to access these and other international markets with 31 shop languages, 40 billing currencies, 38 payment options and 12 customer service languages. Customers can extend their global reach without compromising local customs and preferences with fully localized carts for countries including Russia and China with localized customer service and billing currency in Russian rubles and WebMoney, one of the most common secure payment systems in Russia, as well as Alipay, the leading online payment method in China. In addition, asknet localizes registration pages for regional standards and offers customer service by native speakers in all time zones. asknet´s extensive localized e-shop portfolio provides international online buyers with an easy, satisfying online shopping experience, leading to higher conversions, sales and retention rates, and lower abandonment issues. Within a short timeframe, global eCommerce can be deployed to generate sales from virtually all countries in the world.

For software and digital media companies, the secure and scalable global platform offered by asknet transcends international obstacles and allows for successful marketing and selling of digital products worldwide. The proprietary Vendor Interaction Process (VIP) quickly and easily provides solutions tailored to meet each user´s needs and the extensive sales and eMarketing capabilities enable flawless execution across the full range of eCommerce services, from order management and local payment options to worldwide customer service. For more information on how asknet can accelerate your online digital media downloads internationally, please visit www.asknet.com

About asknet asknet is a leading provider of global eCommerce solutions that increase sales and expand markets for software and digital media companies. asknet solutions enable publishers to expand their international reach while maintaining localized services to customers in the US, Europe, Asia and new emerging markets. The asknet Digital Index (ADI), Vendor Interaction Process (VIP), and Shop Cockpit provide quick and easy solutions tailored to meet each customer´s needs and enable flawless execution across the full range of eCommerce services, from order management and local payment options to multi-lingual customer service. Founded in 1995, asknet today offers localized e-shops in over 170 countries. The company is based in Germany and has headquarters in San Francisco and Tokyo. For more information about asknet, visit www.asknet.com.

end of announcement                               euro adhoc
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Contact:

Martina Oerther
Director Corporate Marketing
Tel.: +49 (0)721 96 458-6369
Email: martina.oerther@asknet.com

Branche: Electronic Commerce
ISIN: DE0005173306
WKN: 517330
Börsen: Berlin / free trade
Stuttgart / free trade
Düsseldorf / free trade
München / free trade
Frankfurt / Open Market / Entry Standard

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