Motion Network Holding (MNH) reaches out to the Middle East.
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Motion Network Holding (MNH) reaches out to the Middle East. It found a partner to-be in the media company 360. This new partnership will be finalized on Thursday 13 March 2008.
MNH is working on a new business model with 360 to adapt to the peculiar Israel TV market. 360 is now in talks with cable and digital operator to build a profitable model despite the Israel very restrictive laws regarding commercials on TV. As all Israeli cable and digital TV channels, Motion Network TV (MNTV) Israel will be a pay TV.
Israel is one of the few countries in the world to design, build, launch and operate its own satellites. Some 70% of households subscribe to cable television, which provides scores of channels, offering a mix of local and foreign programming, much of it catering to select audiences. Thus the Israeli audience is used to theme channels and very open to this kind of TV channel especially as it remains a unique concept in the Israeli audiovisual landscape. Most Israeli channels are focusing on a particular language widely spoken in Israel while MNTV will provide subtitling for all these languages.
360 reaches the whole scope of media entertainment - it owns cable TV channels and websites, but also produces content for them. 360 embodies in Israel the same global vision as Motion Network Holding.
360 is managed by Haim Sharir, a prominent figure in the TV industry for the last 25 years and Deddi Zucker- former parliament member 1986-2000. Haim Sharir is the former Vice President of channel 2 (the dominant channel in Israel) for content; has produced some of the most popular series in TV since 2000 ; has produced movies since 1980 such as Point of View with John Savage. Since 2004, it has established a partnership with Arad Communication, the second largest PR company in Israel.
The partnership will combine Motion Network Holding European vision and network with a deeply rooted experience and coverage in all aspect of the domestic media and entertainment industry from 360.
About Motion Network Holding Plc ("MNH")
MNH operates in the sector of communication and provides B2C and B2B services in the area of Television, IPTV, Internet, media content production and post production, software and retail. MNH operating services cover mostly Europe, Far East and the US. MNH's wholly owned Luxembourg subsidiary Motion Network TV ("MNTV") is the main group company that operates as a pan European film and music dedicated TV channel. For further information visit http://www.motionnetworktv.com.
About 360
360 was established by Haim Sharir and Deddi Zucker in 2003. 360 runs 3 TV channels on cables in Israel, owns and runs 2 internet sites, produces content for internet websites on specific themes like life-style, health, sports or parenthood, represents the Argentine TV Channel- TELEFE, represents foreign content for mobile and the internet such as Guinness Records or Naked News. For further information visit http://www.360tv.tv/
end of announcement euro adhoc
Further inquiry note:
Christophe Kourdouly
Telefon: +33 1 72 100 214
E-Mail: christophe@antetimeprod.com
Branche: Media
ISIN: GB00B291K520
WKN: A0M910
Börsen: Börse Frankfurt / Open Market