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Identive Group Inc.

EANS-News: Identive Group Inc.
IDENTIVE ANNOUNCES NFC TRANSPONDER PRODUCT LINE BASED ON SONY FELICA LITE

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Marketing

Subtitle: Identive first to offer transponders for all four NFC Types globally 

TOKYO, Japan - March 5, 2012 (euro adhoc) - Identive Group, Inc. (NASDAQ: INVE,
Frankfurt: INV), a provider of products, services and solutions for the
identification, security and RFID industries, today announced a new line of near
field communication (NFC) transponder products based on Sony Corporation´s
FeliCa Lite chip technology. The announcement coincides with the NFC and Smart
World Conference in Tokyo this week, where Identive will be previewing its new
FeliCa Lite designs for NFC Forum Type 3 engineered inlays for tag and label
applications as well as its ultra-thin SmartCore™ technology for card
applications.

Sony´s FeliCa Lite technology is designed to offer a lower cost alternative to
conventional FeliCa chips thanks to a compact and energy saving design,
streamlined security features and an optimized simple file system, making it
ideal for high-volume NFC applications where cost is critical. FeliCa Lite is
backward-compatible within FeliCa environments. 

"FeliCa contactless technology has been widely deployed in Japan and several
other Asian countries for many years for public transportation, customer loyalty
programs and payment applications, and there is a growing need for NFC
infrastructure products to capitalize on and expand this success," said Shunichi
Fujii, President of Identive Japan. 

Scott Austin, Vice President International Sales of Identive´s Transponder
Division added: "Identive offers a full range of Type 1, 2 and 4 NFC products
including tags, labels, cards and other products for the commercial and consumer
markets. We plan to expand our smart FeliCa Lite offerings to include smart tag,
sticker and label offerings in the near future. We are pleased to be expanding
our range of NFC designs to include the highly respected FeliCa technology from
Sony and to strengthen Identive´s NFC transponder offering with an important
technology that is in demand by our customers and NFC developers worldwide. We
are particularly pleased to be the first company to offer a wide range of
designs for all fours types of NFC tags globally," 

About Identive Group 
Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV) is focused on building the
world´s signature company in Secure ID. The company´s products, software,
systems and services address the markets for identity management, physical and
logical access control, NFC and a host of RFID-enabled applications for
customers in the government, enterprise, consumer, education, healthcare and
transportation sectors. Identive´s mission is to build a lasting business of
scale and technology based on a combination of strong technology-driven organic
growth and disciplined acquisitive expansion. For additional info visit:
www.identive-group.com. 
Established in 1998, Identive (Japan) KK (formerly SCM Microsystems Japan, Inc.)
is a wholly owned subsidiary of Identive Group, Inc.


Further inquiry note:
Herr Lennart Streibel
Tel.: +49 89 9595-5195
E-Mail:  lstreibel@identive-group.com

end of announcement                               euro adhoc 
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company:     Identive Group Inc.
             Carnegie Ave., Bldg. B  1900 
             US-CA 92705  Santa Ana
phone:       +1 949 553 4280
FAX:         +49 89 9595-5555
mail:         investorrelations@identive-group.com
WWW:         http://www.identive-group.com
sector:      Computing & Information Technology
ISIN:        US45170X1063
indexes:     NASDAQ
stockmarkets: free trade: Berlin, München, Hamburg, Düsseldorf, Stuttgart,
             Nasdaq: New York, Open Market / Entry Standard: Frankfurt 
language:   English

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