Managing Uncertainty; a Migraine for Pharma Forecasters
London, May 7, 2010 (ots/PRNewswire) - Forecasting in pharmaceuticals has its up's and down's, with new markets and products proving more complex and requiring sophisticated approaches to forecast these areas. Dealing with uncertainties is no easy task. With a number of risks to consider, pharmaceutical forecasting teams need to be able to recognise commercial uncertainties surrounding a given product, capture it ...
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