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IMD earns top ranking in BusinessWeek and Economist intelligence unit surveys of leading business schools

Lausanne (ots)

IMD has been ranked as one of the world's Top 5
business schools by two of the most prestigious MBA ranking bodies:
BusinessWeek and The Economist Intelligence Unit (EIU).  As
previously announced the 2004 Wall Street Journal survey of corporate
recruiters ranked IMD as the No. 1 international MBA program.
"IMD's consistently high rankings firmly underscore IMD's high
appeal among students, corporate recruiters and business executives
from around the world," said Sean Meehan, Director of the IMD MBA
Program. "IMD's distinctive real world, real learning approach, our
rigorous admissions standards and our commitment to leadership
development ensures that IMD MBA participants get what they want -- a
great education and the opportunity to expand their skill sets in a
globally diverse educational setting that is intellectually
challenging and rewarding to their future career growth."
2004 BusinessWeek Rankings
According to the just-released 2004 BusinessWeek rankings of
full-time MBA programs, IMD ranks No. 2 in the world among non-US
business schools and highlights IMD as "Europe's most selective
school."  BusinessWeek adds that "...among all recruiters surveyed,
75% said MBAs from international schools are as good as, if not
better, than their US counterparts.  Recruiters also liked their
language skills and their ability to jump from one culture to another
seamlessly."
The 2004 BusinessWeek rankings of the top five best non-US MBA
programs are:
1. Queens University
   2. IMD
   3. INSEAD
   4. ESADE
   5. London Business School
BusinessWeek's 2004 international rankings are based on surveys of
2'000 students at the world's 20 most competitive B-schools and the
recruiters who hire them. A complete list of rankings is available at
www.businessweek.com.
2004 Economist Intelligence Unit Rankings
In addition, an Economist Intelligence Unit 2004 survey of
full-time MBA programs issued yesterday ranks IMD fifth in the world
and further distinguishes IMD as the only non-U.S. business school to
be ranked among the world's top five full-time MBA programs:
1. Northwestern University - Kellogg School of Management
   2. Stanford Graduate School of Business
   3. Dartmouth College - Tuck School of Business
   4. Harvard Business School
   5. IMD - International Institute for Management Development
   6. Chicago, University of - Graduate School of Business
   7. Columbia Business School
   8. Pennsylvania, University of - Wharton School
   9. IESE Business School - University of Navarra
   10. New York University - Leonard N Stern School of Business
Over the past 16 years, the Economist Intelligence Unit has
regularly surveyed MBA students about why they take an MBA. Four
factors consistently emerge: to open new career opportunities and/or
further current career; personal development and educational
experience; to increase salary; and the potential to network.  These
factors are the basis for the ranking.  In addition to data supplied
by the schools themselves, over 21'000 MBA students and alumni were
surveyed to give qualitative assessments of MBA programs.  This is
one of the largest responses to a survey of its kind. The ranking is
available at www.which-mba.com.
About The IMD MBA Program
IMD's unique Real World, Real Learning® instructional approach
prepares its MBA participants for future business success.  IMD's
state-of-the-art learning facilities and market-driven faculty
provide MBA participants the necessary speed and intellectual rigor
to address complex business and management issues. IMD is the global
meeting place for leadership and has more than 50'000 alumni in over
140 countries.
Visit www.imd.ch/mba.

Contact:

Gordon Adler
Director PR & Communications
Tel. +41/21/618'0229
Fax +41/21/618'0318
E-Mail: adler@imd.ch

Janet Shaner
Director MBA Marketing
Tel. +41/21/618'0228
Fax +41/21/618'0615
E-Mail: shaner@imd.ch

Internet: www.imd.ch

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