EANS-Adhoc: Goldbach Group AG
Goldbach Group grows in the Adriatic region
29.05.2012 – 07:03
-------------------------------------------------------------------------------- ad-hoc disclosure transmitted by euro adhoc with the aim of a Europe-wide distribution. The issuer is solely responsible for the content of this announcement. -------------------------------------------------------------------------------- 29.05.2012 Ad hoc press release Further expansion of the European network: Goldbach Group grows in the Adriatic region Kusnacht-Zurich, May 29th, 2012. Through cooperation with the Pristop Group, the largest advertising company in Slovenia and one of the leading players in Southeastern Europe, the Goldbach Group is further expanding its European network for interactive communications and marketing solutions, social media and search marketing. The takeover of Renderspace, the market-leading digital agency and Pristop subsidiary, makes Goldbach Audience, after Goldbach Interactive, one of the leading market partners in the Adriatic Region. In the future, the Goldbach Group will hold a 51% stake in the share capital of Goldbach Adriatic, while Pristop will hold 49%. Two of the Goldbach Group's business lines, Goldbach Audience and Goldbach Interactive, are now active in Southern European region as Goldbach Adriatic. "Here too the online and mobile channels are growing increasingly important and there is great demand for integrated online marketing, particularly in the tourism sector," according to Bramwell Kaltenrieder, Chief Strategy Officer at Goldbach Interactive, who is jointly in charge of the expansion. Goldbach Adriatic offers the complete range of Goldbach Interactive and Audience services for the conception and execution of online campaigns, social media, search machine marketing, mobile solutions, websites and e-commerce solutions. "This comprehensive service and technology range enhances direct access to advertising clients," Klaus Kappeler, CEO Goldbach Group explains, "and it enables us to further extend the Goldbach Group's value creation chain." All 37 Renderspace staff members will continue to be employed at the company's Ljubljana office in Slovenia. Goldbach will profit from a know-how transfer in the field of marketing intelligence, a Renderspace speciality. Goldbach Interactive's unique combination of skills, consisting of creation, online media and technology, enables Renderspace to upgrade its range of services with performance marketing. Further inquiry note: Paul Riesen, Germaine Mueller Tel. +41 44 914 91 00 Mobile: +41 79 688 24 74 germaine.mueller@goldbachgroup.com paul.riesen@goldbachgroup.com end of announcement euro adhoc -------------------------------------------------------------------------------- issuer: Goldbach Group AG Seestrasse 39 CH-8700 Küsnacht phone: +41 44 914 91 00 FAX: +41 44 914 93 60 mail: info@goldbachgroup.ch WWW: www.goldbachgroup.ch sector: Media ISIN: CH0004870942 indexes: SPI, SPIEX stockmarkets: Main Standard: SIX Swiss Exchange language: English