Sicap innovation introduces mobile money with subscriber profiling
Bern, Switzerland (ots) - Mobile money services have more chance of being successful when bundled with profiled offers. Sicap innovation, revealed at the Mobile Money Transfer Global Conference in Dubai today, can significantly improve the return on investment of them. Given that many mobile money services are way off-track to reach breakeven timelines, Aleeda Fazal, who leads sicap's mobile money team ...